Kayac was engaged in a series of work from concept making through production in revamping Start Something! website offering information about the latest technologies within MSDN (Microsoft Developer Network).
Based on the concept “What if anybody can create software,” the site explains incredible and intriguing ideas and various new technologies that actualize the ideas. Kayac aimed to create the image that Microsoft helps developers freely and easily develop software.
The website design is also in line with the concept. By offering DIY (Do It Yourself) perspective that is not too serious, Kayac tried to create a tone that encompasses both technology and playful mind.